Realivo Case Study: AI Platform for Hotel Brokerage

Hotel deals mean millions of euros, a long cycle and a mountain of documents. Keeping that in spreadsheets and email means losing deals halfway. We built a platform that runs the whole path.

PRISRA TeamUpdated: July 18, 20269 min read
10 years in market40+ countriesFacebook Marketing PartnerReal cases

Realivo is PRISRA's own AI platform for hotel brokerage. It combines three things: a CRM for hotel deals (deal-flow, NDA/LOI stages, commissions), underwriting tools (investment memoranda and property valuation) and a voice AI receptionist for hotels. It is our product, built for the international real-estate market.

Context: hotel brokerage is complex

Hotel brokerage means deals worth millions of euros with a very long cycle. Months pass from first contact to close: NDA, data exchange, LOI, property valuation, negotiations over price and commission, lawyers. At every stage — a stack of documents.

When there are dozens of such deals at once, ordinary tools break. Spreadsheets don't show which deal is "stuck." Email loses attachments. No one remembers which NDA stage a specific hotel is at. Commissions are calculated by hand. In the end the brokerage loses money not on the market but on process organization.

A CRM for hotel deal-flow

The first part of Realivo is a CRM built not for "leads" but for complex real-estate deals:

  • A deal pipeline of hotels — the whole funnel on one screen.
  • NDA / LOI stages — each deal moves through clear stages, nothing gets lost.
  • Commissions — calculated per deal, not in a separate spreadsheet.
  • Tasks and control of stuck deals — the system highlights where movement has stopped so a deal doesn't "go stale."

This is a fundamentally different level than a generic off-the-shelf CRM. It is a system designed around a real-estate process, not a contact list bolted onto one.

Sales & underwriting tools

The second part is tools for preparing and valuing a deal:

  • Investment memoranda — documents for investors are assembled inside the platform.
  • Property valuation — calculating a hotel's value from inputs.
  • Investment documents — everything needed to carry a deal to signing.

The point is that the analytics and documents live where the deal lives. The broker doesn't have to assemble a memorandum in a separate file and lose the thread of the negotiation history — it's all in one loop.

Hotel AI Receptionist: voice AI for hotels

The third part of Realivo is the Hotel AI Receptionist, a voice AI receptionist for the hotels themselves. It's a separate product inside the platform:

  • Prompts and call flows — configurable conversation scenarios for a specific hotel.
  • Hotel PMS integrations — the AI works on top of the hotel's property management system.
  • Voice reception — answers guests and handles requests without a live front desk.

This is essentially the same technology behind our dental AI front desk Dentovox, just adapted for the hotel industry. Building voice assistants like this is our AI agents for business service.

Scale from the platform dashboard

To show the volume the platform is designed for, here is data from the Realivo dashboard:

  • €2.4B pipeline — the combined volume of deals in progress.
  • 84 active deals at once.
  • 47 hotels in the system.

This illustrates the scale the platform is engineered for. Managing money of this magnitude in spreadsheets is impossible — which is exactly why you need a system where every deal and its stage are visible. Bringing all the data into one picture, from first touch to close, is what turns that scale from chaos into a controllable pipeline.

How it differs from "just a CRM"

An off-the-shelf CRM manages leads. Realivo manages real-estate deals — a different world:

  • Not "call → sale," but a multi-month process with NDA, LOI and lawyers.
  • Not a contact card, but a property with a memorandum, valuation and documents.
  • Not "a manager will call back," but control of stuck deals worth millions of euros.
  • Plus a built-in voice AI and our own AI stack: multi-agent orchestration and LLM-as-a-judge for answer-quality control.

Realivo isn't a configuration of someone else's CRM — it's a platform built around a specific industry and its money.

Conclusion: any industry — one logic

Dentovox works in US dentistry. Realivo works in international hotel brokerage. Different industries, different deal sizes, different sales cycles. But the logic under the hood is one: communications + documents + AI, assembled into a single system that loses neither a call nor a deal.

If you have a complex process with a long cycle and a lot of data, this mechanic carries over to your business too. How we bring AI products like these to market is in our marketing for AI products service.

Want to discuss a platform or an AI receptionist for your industry? Start with a free audit — we'll review your process and show you where a system returns money.

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Questions about this service

What is Realivo?

Realivo is PRISRA's own AI platform for hotel brokerage. It combines a CRM for hotel deals (deal-flow, NDA/LOI stages, commissions), underwriting tools (memoranda, property valuation) and a voice AI receptionist for hotels.

How does Realivo differ from an ordinary CRM?

An ordinary CRM manages leads on a "call → sale" model. Realivo runs multi-month real-estate deals worth millions of euros: NDA/LOI stages, commissions, memoranda and property valuation, control of stuck deals, plus a built-in voice AI.

What do the numbers €2.4B, 84 deals, 47 hotels mean?

This is data from the platform dashboard: a combined deal pipeline of €2.4B, 84 active deals at once and 47 hotels in the system. They illustrate the scale the platform is engineered for.

Are Realivo and Dentovox connected?

Technologically, yes. The Hotel AI Receptionist in Realivo is built on the same base as the dental AI front desk Dentovox. Different industries, but one logic: communications, documents and AI in a single system.

Can you build a similar platform for my industry?

Yes. The mechanic carries over to any business with a complex process, a long cycle and a large volume of documents. Start with a free audit — we'll review your process and show you where a system returns money.

How do we start?

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What languages do you work in?

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