Context: hotel brokerage is complex
Hotel brokerage means deals worth millions of euros with a very long cycle. Months pass from first contact to close: NDA, data exchange, LOI, property valuation, negotiations over price and commission, lawyers. At every stage — a stack of documents.
When there are dozens of such deals at once, ordinary tools break. Spreadsheets don't show which deal is "stuck." Email loses attachments. No one remembers which NDA stage a specific hotel is at. Commissions are calculated by hand. In the end the brokerage loses money not on the market but on process organization.
A CRM for hotel deal-flow
The first part of Realivo is a CRM built not for "leads" but for complex real-estate deals:
- A deal pipeline of hotels — the whole funnel on one screen.
- NDA / LOI stages — each deal moves through clear stages, nothing gets lost.
- Commissions — calculated per deal, not in a separate spreadsheet.
- Tasks and control of stuck deals — the system highlights where movement has stopped so a deal doesn't "go stale."
This is a fundamentally different level than a generic off-the-shelf CRM. It is a system designed around a real-estate process, not a contact list bolted onto one.
Sales & underwriting tools
The second part is tools for preparing and valuing a deal:
- Investment memoranda — documents for investors are assembled inside the platform.
- Property valuation — calculating a hotel's value from inputs.
- Investment documents — everything needed to carry a deal to signing.
The point is that the analytics and documents live where the deal lives. The broker doesn't have to assemble a memorandum in a separate file and lose the thread of the negotiation history — it's all in one loop.
Hotel AI Receptionist: voice AI for hotels
The third part of Realivo is the Hotel AI Receptionist, a voice AI receptionist for the hotels themselves. It's a separate product inside the platform:
- Prompts and call flows — configurable conversation scenarios for a specific hotel.
- Hotel PMS integrations — the AI works on top of the hotel's property management system.
- Voice reception — answers guests and handles requests without a live front desk.
This is essentially the same technology behind our dental AI front desk Dentovox, just adapted for the hotel industry. Building voice assistants like this is our AI agents for business service.
A CRM you can talk to
The core of the Realivo CRM is not the deal table but the AI assistant on top of it: the team doesn't dig through filters — they ask the system and get an answer from its data.
Interfaces in the screenshots show demo data. Bringing all the data into one picture, from first touch to close, is what turns a pipeline into something you can control.
How it differs from "just a CRM"
An off-the-shelf CRM manages leads. Realivo manages real-estate deals — a different world:
- Not "call → sale," but a multi-month process with NDA, LOI and lawyers.
- Not a contact card, but a property with a memorandum, valuation and documents.
- Not "a manager will call back," but control of stuck hotel deals.
- Plus a built-in voice AI and our own AI stack: multi-agent orchestration and LLM-as-a-judge for answer-quality control.
Realivo isn't a configuration of someone else's CRM — it's a platform built around a specific industry and its money.
Conclusion: any industry — one logic
Dentovox is built for US dental clinics; Realivo, for international hotel brokerage. Different industries, different deal sizes, different sales cycles. But the logic under the hood is one: communications + documents + AI, assembled into a single system that loses neither a call nor a deal.
If you have a complex process with a long cycle and a lot of data, this mechanic carries over to your business too. How we bring AI products like these to market is in our marketing for AI products service.
Want to discuss a platform or an AI receptionist for your industry? Start with a free audit — we'll review your process and show you where a system returns money.