CUSTOM AI SYSTEMS FOR BUSINESS

AI systems that sell, serve customers and run your operations

We build a single AI infrastructure around your business: from finding and calling clients to inbound reception, follow-up, CRM/ERP, team oversight and marketing.

Not an off-the-shelf bot. Not a bundle of disconnected services. A system engineered around your processes and goals.

10 years in market40+ countriesFacebook Marketing PartnerReal cases
The customer journey inside the system
  1. 1Database / ads / inbound call
  2. 2AI runs the conversation and qualifies
  3. 3Email / SMS / callback / booking
  4. 4CRM logs the deal and assigns tasks
  5. 5Owner sees results and stays in control
AI development · Sales · CRM/ERP · Marketing · Integrations · Joint products

Not a standalone AI tool, but a working business system

Every project starts with your company's processes: what to automate, where clients are lost, and which architecture will deliver the greatest impact.

AI sales team

AI calls your cold or warm database, runs the conversation on script, qualifies, sends email/SMS, books callbacks and hands warm leads to a manager.

Your team gets segmented contacts with full history and a next step.

AI receptionist

Answers inbound calls, advises from an approved knowledge base, books appointments, works after hours and in multiple languages.

Fewer missed inquiries, faster responses, lighter workload.

Database reactivation

Wins back clients who haven't bought in a while: segments, calls, sends messages, surfaces intent and hands over warm leads.

New sales from a database you've already paid for.

Turnkey CRM/ERP

Not a storage box but a system: runs the pipeline, catches stalled deals and overdue tasks, tracks revenue and commissions, keeps the team on track.

The owner sees the real picture without manual reports.

AI owner assistant

Works on top of your CRM: daily briefing, reminders, stalled deals, task delegation, working with your data by voice.

Less busywork, faster decisions.

AI marketing

Google/Meta Ads, SEO, GEO/AEO, Reels, email and landing pages — with leads routed straight into your CRM and tracked all the way to the sale.

Marketing measured by sales, not just clicks.

Custom development

AI agents for specific functions, client portals, voice interfaces, analytics, integrations, industry and white-label products.

Technology built around the business, not the other way around.

Real systems in production

AI SALES · dental labs, US

3,702 calls and 504 warm contacts in the first week

For a US dental-lab network we built an AI sales engine: calling clinics, presenting services, answering questions, email/SMS, callbacks and handing interested leads to the sales team.

3,702
calls
2,492
answered (67%)
504
warm contacts
20%
warm rate
207
emails collected
26
callbacks booked
$0.85
per warm contact
$427
weekly spend

Figures relate to a specific project and period. Results depend on niche, database, offer, language and setup.

Build AI sales for my business
AI CRM/ERP · owner assistant

A CRM/ERP that directs the team's attention on its own

A proprietary ERP/CRM for clients, deals, tasks, documents and finances. It doesn't just store data — it shows where time, money and the next step are being lost. Voice commands and an owner assistant on top.

84
deals in progress
71%
win rate
31
closed YTD
24/7
alerts and control
Catches stalled deals, overdue tasks and unread emails
Tracks pipeline, revenue, commissions and receivables
Daily briefing and alerts for the owner
Voice control and AI reports

The system interface. Some data is demo or anonymized.

Design my AI CRM/ERP
DentoVox · AI reception + reactivation, US

An AI receptionist that answers calls and brings patients back

DentoVox is our AI system for dental/medical: it answers inbound calls (including after hours and in multiple languages), helps patients book, runs follow-up and reactivates a dormant database.

$4,280
recovered in a day
47
calls per day
14
bookings
EN/ES
multilingual
24/7 inbound reception, EN/ES and other languages
Reactivation of inactive patients
Booking, confirmations and handoff of complex cases to staff
Integrations with PMS, calendar, telephony, SMS

Administrative and communication scenarios. The system does not diagnose and does not replace a physician. Interface data is for demo purposes.

See DentoVox in action

You have a market or an idea — let's build the product together

PRISRA comes in not just as a contractor but as a technology and marketing partner: product architecture, AI logic, interface, integrations and go-to-market.

You know the market and the customer. We build the technology, sales and marketing.

Discuss a joint product
Fixed-scope developmentMonthly developmentWhite-labelTechnology partnershipRevenue shareJoint product / JV

From business problem to a working AI system

01

Diagnosis

We study your sales, communications, CRM, team and the points where leads are lost.

02

Architecture

We define the agents, data, integrations and KPIs. A system blueprint and rollout plan.

03

Development

Scripts, AI logic, integrations, CRM/ERP, dashboards, telephony, roles.

04

Testing

Test calls, handling questions and objections, verifying handoff to staff.

05

Launch and optimization

We analyze conversations, refine scripts, add modules and grow conversion.

One team for technology, sales and marketing

In-house team of AI engineers
Product expertise, not just agency work
AI sales, reception and reactivation
Experience building CRM/ERP
Marketing and web development
Everything ties into one system
Custom development
Work across multiple languages
White-label and partnership
Ongoing development after launch

Most firms do either marketing, or CRM, or a bot. PRISRA connects technology, customer handling, management and acquisition into a single system.

Get a free audit

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Show us where your business loses clients or time — we'll propose a solution architecture

We'll break down your funnel, communications, CRM and team workflow. We'll show what can be handed to AI, what to integrate and which module is the smartest place to start.

No one-size-fits-all package. The problem and processes first — then the solution.

Frequently asked questions

Is this an off-the-shelf product or custom development?

We have ready-made modules and building blocks, but the architecture, scripts, integrations and interfaces are tailored to your business.

Can we start with a single AI agent?

Yes. Many start with AI sales, reception or reactivation and then expand into CRM, analytics and marketing.

Does AI fully replace employees?

No. AI takes on repetitive tasks, first-touch communications and oversight. Complex decisions stay with your team.

Can you connect our CRM?

Yes, if there's an API or another way to integrate. Otherwise we build a separate portal or a proprietary CRM/ERP.

Do you only do AI or marketing too?

We bring in ads, SEO/GEO, content, websites and email so the system doesn't just handle inquiries but generates new ones.

Can you build a product for our clients?

Yes: white-label, fixed-scope development, monthly development, revenue share and joint product.

How much does it cost and how long does launch take?

Determined after diagnosis — it depends on features, integrations, communication volume and development scope. After the audit we provide a roadmap and estimate.

Free audit